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The Lebanese crisis and social media marketing

Thawra 2019 | The Lebanese crisis and social media marketing

The Lebanese crisis and social media marketing: resuming “business as usual” in the context of a revolution?

There is a question that is being raised quite recurrently  these days: is it somehow OK to resume posting on social media about our brand / our work / our store while we ?

The first weeks of the #thawra were prone to a general silence, with brands muting their communication or solely posting about the thawra as a collective wish to hold its momentum.

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